A BIT ABOUT ME

Hi, I'm Arnold. Raised in the Philippines, based in London, available worldwide.
Traveling has always been about more than just seeing new places for me. It’s about immersing myself in different cultures, trying local food, and listening to the stories that make each place special. That’s what sparked, and deepened, my love for destination branding. I truly believe we should all invest in meaningful experiences - the reason why my work is not just about places but also events, cultural experiences, and anything people can feel, remember, and return to.
A seasoned multimedia designer with a profound expertise in branding, graphic design, and web design.
With over 12 years of experience, spanning from consumer brands to global financial institutions, I’ve helped shape identities that are both strategic and memorable.
While my career has spanned various sectors, my true calling is in designing for things that people experience, whether it's a destination or an event. In 2025, I was honoured as a Premio Termoli Finalist for my proposal to rebrand the Italian coastal city—an experience that deepened my love for crafting destination brands with cultural relevance and meaning.
Together with my wife, with whom I share a passion for discovering new places, we are experiencing cities through design, signage, and storytelling. These travels inspire the way I approach my work: with curiosity, intention, and a deep respect for what makes each place unique.
Today, I focus on helping destinations, communities, and celebrations shape how they’re remembered. Not just through logos, but through intentional, experience-driven branding that connects people to a place and helps create lasting memories.